Agency Intelligence publication artwork

Agency Intelligence

Agency Intelligence

A long-form journal on agency operations, AI, workflow design, and the operating systems behind modern real estate businesses.

Each article is mirrored from the LinkedIn newsletter so the publication remains available on Singularealty as a permanent archive.

The Enshitification of the Real Estate Stack

Technology Strategy

The Enshitification of the Real Estate Stack

A term that has been doing the rounds in tech for a while now is enshitification . The basic idea is simple enough. A platform starts out by being useful. Then it gets commercial. Then, once enough people are locked in, it starts leaning harder on both sides of the market to extract more value than...

Technology StrategySoftware ArchitectureReal Estate Technology

19 April 2026

The Real Estate Agents Who Own the First Ten Minutes Will Win

Agency Operations

The Real Estate Agents Who Own the First Ten Minutes Will Win

A buyer calls asking for the contract. A vendor says they are ready for an appraisal. Someone leaves an inspection and says, “I’m interested, send me the details.” In most agencies, the real risk is not what happens during that interaction. It is what happens next. The note sits in someone’s head,...

AIWorkflow ArchitectureAgency Operations

12 April 2026

The Next Real Estate CRM Will Not Just Store Data. It Will Run Work

Technology Strategy

The Next Real Estate CRM Will Not Just Store Data. It Will Run Work

Deloitte’s latest Australian AI survey caught my eye. Sixty-nine per cent of Australian organisations say they are already using autonomous AI agents, but only 22 per cent have advanced governance, and only 30 per cent say AI is deeply changing how work gets done. This sounds less like...

AICRMTechnology Strategy

6 April 2026

The Real Estate Market in Australia Is Shifting Under the Portals

Market Infrastructure

The Real Estate Market in Australia Is Shifting Under the Portals

A lot of the recent debate around REA and Domain has been treated as a pricing story. One portal is framed as slightly more aggressive, the other as slightly more restrained, and the market is invited to read that as competition. But the more I look at what is happening here and overseas, the less I...

Market InfrastructurePortalsAI Discovery

30 March 2026

AI Is Starting to Rewrite the Real Estate Office

Agency Operations

AI Is Starting to Rewrite the Real Estate Office

A lot of the AI conversation in real estate still sits at the visible end of the business... listing copy, prospecting, appraisals, search, portals, marketing automation. That is understandable, because it is the part people can see. But the more I look at how agencies actually run, and the more of...

AIWorkflow ArchitectureAgency Operations

23 March 2026

The Real Estate Industry Still Runs on Coordination Labour

Agency Operations

The Real Estate Industry Still Runs on Coordination Labour

A lot of the AI conversation in real estate still sits at the visible end of the business... listing copy, prospecting emails, portals, property search, marketing automation. That makes sense, because it is the part people can see. But the more I look at how agencies actually run, the more I think...

AIWorkflow ArchitectureAgency Operations

16 March 2026